"Thee Modern Roots" brand deals in printed scarves, sarees, dupattas, and pocket squares. The name represents a fusion of traditional and modern styles. The word "roots" symbolizes a heritage connection while "modern" represents contemporary and stylish designs. The use of the word "thee" instead of "the" suggests an emphasis on uniqueness and individuality.
The last few years have changed the way the masses view fashion. Consumers are adopting conscious consumption & sustainable living. It’s more about quality, than quantity. More about investing in versatile and timeless pieces than impulsive buying.
Thee Modern Roots is created to cater to the needs of such people. The durable apparel at TMR is rendered in versatile colors & timeless designs.